In 1967 the Brothers Atria, who were already in construction,...
In 1967 the Brothers Atria, who were already in construction, evaluate the appropriateness of entering into the production of: plaster, paints, coatings, enamels, varnishes and related services for the navy, for construction and industry. After about five years of technical tests and evaluation of the market, was first developed a business plan (1972), which was the starting point of what now is the current industry paint. The main factors that determine your success Colorificio Atria were, since then, the quality of the product, the right value for money and the ability to provide advice and service to professional users of products.