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Foliage in 100% Recycled Plastic

Heymat collection designed by Kristine Five Melvæ

18/12/2020 - In collaboration with designer Kristine Five Melvær, Heymat launched Foliage collection in two new colors – and now with 100% recycled plastic (PET) textile. This launch is a part of a continuous process to make the production as environmentally friendly as possible.
 
Bringing nature indoors
Kristine is a great believer in bringing a touch of nature into our modern homes, and this provides the basis for the design of Foliage. Foliage has been inspired by mother earth, a personification that compares nature’s ability and the ability of women to provide life and sustenance.
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“It was only natural for us to collaborate with Kristine for this launch of Heymat using 100% recycled plastic. Like us, she has a strong desire to create products that will stand the test of time – both visually and in terms of quality. Inspiration from nature is a good fit with our decision to use recycled materials. We are doing this to look after mother earth.” CEO, Sonja Djønne
 
The Foliage collection, which previously comprised Foliage Blue Dusk, now also includes Foliage Green Dawn and Foliage Silver Night.
 
New textile – the same top quality
Ever since launching Heymat in 2015 they have focused on reducing their environmental footprint. In 2017 theyswitched to PET textile consisting of 50% recycled plastic bottles. They are therefore now proud to be able to introduce a textile consisting of 100% recycled PET – not just for their new product Foliage, but for all their mats. Reusing plastic is a good sustainable solution, as it reduces the use of non-renewable raw materials. One Heymat reuses 33-82 plastic bottles (0.5 litre) depending on size.
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PET is also ideally suited for use in a doormat, as it has excellent absorption properties, dries quickly and is an extremely hard-wearing material.

Heymat on Archiproducts.com
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