The original models of Kama, along with an unreleased capsule collection created to mark the rug’s twentieth anniversary, are displayed in the eclectic interiors of the villa, highlighting the beauty of the 1930s architectural style designed by the architect Piero Portaluppi and the pioneering approach of Deanna Comellini, G.T.DESIGN's Founder and Creative Director.
The capsule collection includes two styles – Allegro a Piacere and Allegro con Brio – in four different shades: Blu Notte and Paglierino – absolute novelties – and Bianco Luce and Polvere di Stelle, a re-edition of two of the colors of the original collection. The main features of the capsule collection are the different textures that amplify, even more, the ability of Kama to reflect the light.
'We chose Villa Necchi as a background for the capsule collection to pay tribute to Italian architecture, art, and design, a constant source of inspiration for my work,' said Deanna Comellini. 'From the architectural style from the 1930s of Piero Portaluppi to the masterpieces of Tiepolo and Giorgio De Chirico, Villa Necchi is a true testimony of the Italian cultural heritage through the years. In addition, the Milanese residence is an emblem of G.T.DESIGN’s values: innovation, elegance, balance, and the capacity to explore new solutions with an original and versatile approach to the project. They are symbols of the Italian way of doing things, and that is why we felt immediately captivated by this special place. We are thrilled to celebrate Kama in this gem in the heart of Milan and to support the mission of The National Trust for Italy, that protects the country's natural and cultural assets.'
The creative process of Deanna Comellini has always been focusing on the interaction between matter, form, and space, directing her attention for more than 40 years on the contemporary rug's notion.
Deanna was able to merge tradition and contemporaneity, creating something unique, magical. The same happens in Villa Necchi: a place where the love of tradition encounters design innovation.
A look at the past and a glimpse into the future: this is the philosophy shared by the brand and this exceptional location, chosen for this symbolic connection and the shared firm principles rooted in G.T.DESIGN's DNA.
G.T.DESIGN on ARCHIPRODUCTS