BOCCA® UNLIMITED By Gufram
Sofá de lana
On the occasion of its 50th anniversary, Bocca® revolutionizes its image: 25 new colours dye Gufram’s iconic lips, which for the occasion are dressed up in an unprecedented, more material and structured fabric. It’s a new look that changes the known perspective of the object of design that more than others represents the perfect abstraction of feminine beauty. It looks to new horizons and new usage possibilities: it’s got a strong and at the same time versatile personality, which is ideal for both the residential and contract living.
The new cloth in bouclé wool absorbs light in a whole new way and reinforces Bocca®’s ability to restore its sculptural presence to the rooms. Refined and resistant at the same time, the new texture gives a signature matte to the sexiest lips in the history of furniture, interpreting the atmosphere of interior design with the most appropriate make-up. A change of dress that does not take away flexibility from its heart in polyurethane foam and its soft and welcoming aesthetics, while it continues to guard the secret of its natural beauty in its two slightly different corners, just as happens to human lips.
This sensual couch, ideal for a tête-à-tête, has now become part of the collective imagination on a par with the works of Andy Warhol as well as other masterpieces of pop art. After being exhibited in the most important museums in the world - including the Museum of Applied Art and Sciences in Sydney, the Design Museum in Munich and the MAK in Vienna - today 25 new identities are created, capable of animating countless new lives. It’s a domestic sculpture that can inhabit the private space as well as the public one with the same ease, as it responds to the specific requests of the contract through its renewed versatility.
The new woollen fabric, elegant and resistant, joins its chromatic richness to give life to alchemy able to infinitely multiply the stories told by Bocca® and continue to explore, in a kaleidoscope of colours and words, the possibilities of contemporary living.
The Iconical Collection presents those pieces that interpret and keep alive and throbbing the desecrating spirit of radical design. It's masterpieces of Italian design that have already gotten into the collective imagination, as well as new domestic sculptures that - language and identity-wise - show elective affinity with those products that are displayed in the most important museums in the world. These pieces of interior design - realised exclusively by hand - represent the magical encounter between art and design that is part of Gufram's DNA.